Ivy Breanne Photography Branding
Ivy Breanne Photography is a fine art wedding photographer who captures timeless, emotive moments for couples in love. Ivy approached me to create a brand identity that felt elegant, romantic, and high-end—reflecting her signature editing style and the luxury experience she provides her clients.
She envisioned a brand that would appeal to modern brides with classic taste and evoke a feeling of calm beauty and refined celebration.
To bring Ivy’s vision to life, I created a full branding suite with these key elements:
Primary Logo: A flowing serif typeface paired with light script accents, surrounded by a custom ivy border that hints at growth, romance, and organic beauty
Monogram (Secondary Logo): A refined “IB” ligature with a hand-illustrated ivy branch woven through the letters—subtle and strong, ideal for watermarking or small-scale use
Color Palette: A soft, cool “wedding blue” anchored by steel blue, ivory, and pink and green accent tones to communicate luxury and tranquility
Botanical Illustrations: Ivy illustrations used sparingly as texture and support graphics throughout brand assets
